SERM (search engine reputation management) is a key tool for building a positive brand image. Companies and professionals use reputation marketing to work with reviews, promote positive content, and reduce the impact of negative mentions. You can master SERM through online training: courses will help you learn how to manage your reputation, analyze search results, and apply effective strategies. We have compiled a rating of the TOP-9 programs that include practical The Skillbox course created skills, monitoring methods, and free tools for SERM optimization. Choose the right course and improve your brand image now!
Best Servicing and Reputation Management (SERM) Training Courses
- Reputation Management and Marketing — Skillbox
- Networking and online reputation – City Business School
- Organization of PR activities of the company – Russian School of Management
- PR Manager 3.0 – Skillbox
- Profession PR manager in digital — Netology
- Online PR courses for beginners – MSP
- SERM Basics: How to Form and Maintain an Online Reputation – 1PS.RU
- Brand Reputation Management – YL Studio
- Digital Marketing. Online Reputation Management — Specialist
Let’s take a closer look at SERM training courses.
1. Reputation management and marketing — Skillbox
- Official website: skillbox.ru
- Tuition fee: 54,048 rubles (with discount)
- Installment plan: interest-free installment plan of The Skillbox course created4,504 rubles/month for 12 months, 1 payment in 30 days
- Format: video lectures, practical workshops, assignments, access to the curator
- Duration: 2 months
- Document: certificate of the established form
- Who is the course suitable for: small business owners, PR managers, marketers, SMM specialists
Course Features:The Skillbox course created
The Skillbox course, created together with Sidorin Lab, occupies a key position in training in reputation management and marketing. The program is aimed at creating and maintaining a positive brand niue business email list image on the Internet. You will learn how to find brand mentions, manage reviews, and create positive content. In addition, the course will help you master SERM and consolidate the acquired knowledge in practice. The course will be organized in the form of workshops, which will ensure active interaction and application of theoretical knowledge using real-life examples. Participants will also gain the skill of working with bloggers and will be able to attract new clients via the Internet.
Brief training program:
- Monitoring: Working with tools to track mentions
- Managing Negativity: Methods for Dealing with Negative Reviews
- Positive Content: Creating and Posting Positive Materials
- Working with bloggers: attracting influencers to promote a brand
- Brand Analysis: Conducting a Reputation Assessment
Advantages:The Skillbox course created
- Practical focus of training
- Sidorin Lab experts with over as basic as this example might be 10 years of experience
- Ability to retain access to all course materials forever
- Reputation management skills in demand in the market
- Flexibility of learning: the ability to study from anywhere in the world
Student Reviews:
Students note the high quality of the material and the relevance of the training topics. Graduation reviews emphasize that the course helped overcome the barrier in communicating with clients and improve the company’s reputation. Practical tasks that bring you closer to real working conditions are evaluated positively. Career support phone database from Skillbox receives positive reviews, as does the possibility of returning up to 13% of the cost of training through a tax deduction.
Reviews on yandex.ru/maps/
2. Networking and online reputation – City Business School
- Official website: online.e-mba.ru
- Tuition fee: 6,000 rubles
- Installments: on request
- Format: video lectures, practical assignments, tests
- Duration: 1 month (6 academic hours)
- Document: Official certificate of the business school
- Who is this course for: entrepreneurs and marketers looking to improve their brand image and increase their customer base through social media.